School of Communications Graduate Programs

Master the art of communication

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Our graduate programs in the School of Communications are designed for working professionals looking to advance their careers. Elevate your communication skills and learn on your schedule with online and in-person classes in Webster Groves, Missouri. Choose the program that fits your interests and goals:

Explore Your Options

Choose from five programs

MA in Advertising and Marketing Communications

In Webster's MA in Advertising and Marketing Communications, you’ll develop a creative, competitive edge, while learning to analyze traditional advertising, social media and mobile marketing campaigns to establish and advance in your career. Graduate ready to:

Classes focused on the future of communication

You must complete 36 credit hours to graduate with your MA in Advertising and Marketing Communications.

Your course list

Core Courses (24 credit hours)

  • Advertising Decision-Making Media Communications
  • Foundations of Marketing Strategic Thinking
  • Media and Culture
  • Media Organization and Regulations
  • Media Research
  • Seminar in Media Communications
  • Strategic Principles of Advertising and Marketing Communication

Elective Courses (12 credit hours)

In addition to the eight core courses, students can take elective courses relevant to their degree in both the School of Communications and other university graduate programs.

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MA in Communications Management

In Webster’s MA in Communications Management, you’ll take classes focused on the business and management of communications, bridging the gap between these approaches and creating a distinctive profile to enter or advance in the job market. Graduate ready to:

Classes focused on the business of communication

You must complete 36 credit hours to graduate with your MA in Communications Management.

Your course list

Core Courses (21 credit hours)

  • Media Communications
  • Media and Culture
  • Media Organization and Regulations
  • Media Production Management
  • Organizational Communications
  • Seminar in Media Communications
  • Strategic Communications

Elective Courses (15 credit hours)

In addition to the seven core courses, students can take elective courses relevant to their degree in both the School of Communications and other university graduate programs.

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MA in Media Communications

In Webster’s MA in Media Communications, you’ll study communications theory and strategy and discover how media affects business and society. Graduate ready to:

Classes spanning the spectrum of communication

You must complete 36 credit hours to graduate with your MA in Media Communications.

Your course list

Core Courses (21 credit hours)

  • Elective
  • International Communications
  • Media Communications
  • Media and Culture
  • Media Organization and Regulations
  • Media Production Management
  • Seminar in Media Communications

Elective Courses (15 credit hours)

In addition to the seven core courses, students can take elective courses relevant to their degree in both the School of Communications and other university graduate programs.

Learn More

New Media Production

In Webster’s MA in New Media Production, you’ll learn how to succeed in a changing media environment with the production skills necessary to communicate stories with impact. Graduate ready to:

Classes spanning the spectrum of communication

You must complete 36 credit hours to graduate with your MA in New Media Production.

Your course list

Core Courses (21 credit hours)

  • Audio Storytelling
  • New Media Thesis Project
  • New Media Tools
  • Strategic Principles of Advertising and Marketing Communications
  • Visual Storytelling
  • Written Storytelling

Elective Courses (15 credit hours)

Students can take elective courses relevant to their degree in both the School of Communications and other university graduate programs. Students are required to take five courses listed as skills courses for this degree from the following list of available electives (15 credit hours). The 15 hours of course work may come only from the following list of approved electives:

  • Digital Design and Information Graphic Production
  • Digital Graphics and Motion Graphics Production
  • Digital Images and Storytelling
  • Fundamentals of Video Cameras and Lighting
  • Introduction to Interactive Communications
  • Multimedia Production for Websites and Mobile Applications
  • New Media Project Production
  • Podcast Production and Promotion
  • Special Topics in New Media Production
  • Video Editing and Webisode Creation

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MA in Public Relations

Webster’s MA in Public Relations combines a strong foundation of academic study with opportunities to test concepts through projects. Graduate ready to:

Classes spanning the spectrum of communication

You must complete 36 credit hours to graduate with your MA in Public Relations.

Your course list

Core Courses (21 credit hours)

  • International Communications
  • Media and Culture
  • Media Communications
  • Media Organization and Regulations
  • Media Research
  • Public Relations
  • Strategic Communication Applications
  • Seminar in Media Communications
  • Writing for Public Relations or Speech Writing

Elective Courses (9 credit hours)

In addition to the nine core courses, students can take elective courses relevant to their degree in both the School of Communications and other university graduate programs.

Learn More

Accelerate your communications career

According to the U.S. Bureau of Labor Statistics, employment in media and communications occupations is projected to grow 14% from 2020 to 2030. Graduate with your graduate degree prepared for positions like:

Broadcast, Sounds, and Video Technician

$50,000

Average annual salary (National, May 2020)

Public Relations Specialist

$62,810

Average annual salary (National, 2020)

Reporter, Correspondent, and Broadcast News Analyst

$49,300

Average annual salary (National, 2020)

Source: Bureau of Labor Statistics

Tell Us About Your Goals

Achieve your personal and professional goals

We’re here to help

Webster is committed to your success, and you'll never be alone as you pursue your graduate degree.

An education nationally recognized for quality

Earn your graduate degree from Webster, a private, non-profit university accredited by the Higher Learning Commission (HLC) and ranked #16 in U.S. News & World Report’s “Best Colleges” list in the Midwest Regional University category.

Professors. Professionals. Mentors.

Gain real-world knowledge from faculty experts with professional experience. Our professors serve as mentors eager to support your career goals and connect you to opportunities.

Hear from one of our students

The opportunity to discuss current, global topics in the classroom creates interactions that reach beyond disciplines. Without communication, there is no way to educate and inform the public about topics that matter.

- Zoey Wang
MA in Media Communications